On Monday, July 6, 2020, Parachute celebrated the fourth National Injury Prevention Day in Canada to raise awareness about the devastating effects of predictable and preventable injuries. Our goal is to educate others and help all Canadians live long lives to the fullest.

Our highlight for 2020 was a free online talk by New York Times bestselling author Dan Heath. The author of Upstream shared solutions for preventing problems, rather than reacting to them, in conversation with Pamela Fuselli, President and CEO of Parachute. This video is available to view for free until Friday, August 7.

Parachute’s National Injury Prevention Day is a day to raise awareness around the importance of injury prevention and aid Canadians to live long lives to the fullest through education and advocacy. Health Canada recognizes this date as an official national Health Promotion Day.

Injury prevention is critical to saving lives: Did you know that unintentional injury is the No. 1 cause of death of Canadians ages 1 to 34? Or that injury costs the Canadian economy $27 billion a year?

We know that most injuries are predictable and preventable: We need your help spreading our information on preventing serious injuries on the road, at home and at play. 

Our goal is to provide the necessary information and tools to the public, and to work diligently to ensure that one day Canada will be free of serious injuries. 

Quick facts

  • Preventable injury kills more Canadian children than any disease, and more youth than all other causes combined.
  • One child dies, on average, every day from a preventable injury.
  • Teen drivers die in crashes at a higher rate than any other age group in Canada.
  • 40 per cent of head injuries in children aged 10 to 19 occur during sports.

We have made improvements in the area of injury prevention, but there’s still more work to be done.

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