2021: #RideSafeRideOn ATV campaign
This page was last reviewed on September 15, 2021
With support from Transport Canada, Parachute launches its ATV Rollovers and Crush Protection Devices – Public Awareness to Policy initiative. This includes #RideSafeRideOn, a public awareness campaign with radio ads encouraging safe ATV use, social media outreach, and ads in Canadian ATV magazines featuring the #RideSafeRideOn image attached as a reusable decal.